- 100% Canadian Company
Dental, Medical and Healthcare Marketing Agency
Attract New Patients. Grow Your Practice.
Evidence-based digital marketing and advertising services to attract new patients to grow your dental, medical or healthcare practice.
Dental, Medical & Healthcare Digital Marketing & Advertising Agency
OPTIIMUS + Evidence-Based Marketing
OPTIIMUS is a website design and digital marketing technology agency that specializes in attracting new patients to your dental, medical or healthcare practice with the best healthcare marketing and advertising strategies, including the latest technology in AI and automation.
Healthcare Digital Marketing Agency
Trusted By
Problem
Overwhelmed?
Busy treating patients? Don’t have time (or interest) in managing your own marketing or advertising campaigns? Struggling to evaluate another company’s results? Having a hard time keeping up with all of the latest trends in technology, AI and automation? We get it.
Solution
We Can Help!
OPTIIMUS makes it easy for new patients to find your practice when they search for dental, medical and healthcare service providers across the entire online search ecosystem. Make it easy for new patients to find you where they’re already looking on their favourite platforms.
Healthcare Practice Marketing and Website Design Company
Why_OPTIIMUS?
Friendly Professionals
Our clients tell us how much they appreciate our client-focused, excellent service that is always professional and friendly. We’re committed to being your trusted business partner that is always available, communicates clearly and is excited to help you grow your business.
Evidence-Based Marketing
We use data-science, technology, and Artificial Intelligence (AI) to help you grow your practice and increase business profits. We statistically track your business and marketing analytics to provide the best return on your investment. Our marketing methodology has been rigorously tested to provide consistent and reliable results.
Healthcare Expertise
We specialize in providing marketing and advertising services for dental, medical and healthcare practices. We understand the unique nuances of health regulations from provincial colleges, PIPEDA (Canada) and HIPAA (US). We’ve been specializing in dental, medical and healthcare marketing for a decade and understand how to attract new patients in an ethical and compliant manner.
Academic Team
We recruit and train an amazing team of highly educated and experienced professionals that specialize in communication, digital marketing, website design and development. Our team has graduate training in our respective fields, published in academic and healthcare journals and textbooks, and has experience in dental, medical and healthcare marketing.
Latest Technology
Our team is consistently staying ahead of the latest trends in technology, receiving additional training in advanced fields of Artificial Intelligence (AI) and automation to give our clients a competitive advantage in a fast-changing digital world. Get ahead of your competitors by promoting your practice in the newest areas your clients are searching for healthcare providers, like ChatGPT, Google Gemini and Microsoft CoPilot.
Canadian Owned & Operated
OPTIIMUS is locally owned and operated in Edmonton, Alberta, with a team of specialists working in various cities across Canada. We are not a branch or subsidiary of another company. Every plan and invoice is billed in Canadian dollars, with no foreign currency conversions or exchange rate risks. When you call our Canadian office, our friendly team answers the phone and provides helpful support. We’re just a phone call or email away!
Best Marketing in Canada
OPTIIMUS Ranks at the Top for Best Dental, Medical, Optometry & Healthcare Marketing in Canada
Website Design and Digital Marketing Agency
Clients
Level Up Wellness Group
Aura Dental Centre
We provide dental marketing and website design for Aura Dental Centre, increasing their online visibility on Google by 490%, climbing their keyword rankings average up by 15 positions, and increasing phone calls to their dental clinic by 75% in six months.
Healthcare Digital Marketing and Website Design Firm
Methodology
Evidence-Based Strategy
We regularly conduct primary and secondary research to identify how patients in Canada search for new dental, medical and healthcare providers.
Elevate Brand, Website and Content
- Many Canadians go online to search for health information, treatment options and provider recommendations from various search engines, healthcare websites and AI chatbots.
- They find blog articles and helpful resources that answer their questions, build trust and encourage booking appointments with qualified experts.
- Our team will create these blog articles and helpful resources – clinically reviewed by your team – for your practice so that new clients find your brand and website first when searching online.
- We will also elevate your brand identity and website design to better connect with your audience, improve trust signals and increase your website’s conversions and appointment bookings.
Increase Visibility, Attract Patients
- Once your brand identity, website and digital content have been created or optimized, we can better promote your practice online. We promote your practice organically (SEO) and with digital advertising (Google Ads).
- We promote your practice where clients search the most when looking for healthcare providers: Google Maps, Google Search, and AI-powered Search (ChatGPT, CoPilot, Gemini, Perplexity).
- We also setup automations to collect new patient reviews and referrals, capture new patient leads using our AI chatbot and healthcare CRM, and improve your patient retention with patient surveys.
Healthcare Website Design and Digital Marketing Company
Services
What Are Your Business Goals?
- Differentiate Your Practice from Competitors
- Elevate Your Reputation to Attract New Patients
- Improve Brand Recognition and Patient Loyalty
- Capture Your Vision with Unique Logo Concepts
- Reinforce Your Brand Consistently with Stationary
- Attract New Local Patients Online 24/7
- Capture New Patient Leads Easily
- Book More Online Calendar Appointments
- Measure Results with Digital Analytics
- Get Friendly Canadian Website Support
- Increase Web Rankings in Google Maps
- Get Listed on Top Healthcare Directories
- Manage Listings from One Central Hub
- Optimize Your Google Business Profile
- Track Rankings in Google with Analytics
- Get More Patient Reviews Automatically
- Monitor Reviews on Over 200 Platforms
- Increase Website Rankings in Google Maps
- Elevate Your Reputation to New Audiences
- Manage Reviews from One Central Hub
- Send Referral Requests After Each Visit
- Attract New Referrals from Any Channel
- Convert Referrals into New Patients
- Monitor and Reward Patient Referrals
- Manage Referrals from One Central Hub
- Connect with Website Visitors in Real Time
- Capture New Patient Leads from Website
- Stay Connected Online or Offline with Texting
- Save Time with AI Chatbot Answering FAQs
- Monitor Live Chat Metrics with Analytics
- Make Efficient Use of Your Marketing Budget
- Capture Every Patient Inquiry Everywhere
- Analyze Phone Calls to Increase Appointments
- Follow Up with New Patient Leads Instantly
- Marketing AI Analytics That Actually Matter
- Get Your Website to the Top of Google Instantly
- Increase Profits Promoting High Value Services
- Promote the Right Service to the Right Audience
- Display Your Ads Only in Targeted Locations
- Improve Ads Performance with Digital Analytics
- Get to the Top of Google Search Organically
- Maximize Visibility on Google with Business Posts
- Attract Patients Searching for Educational Content
- Increase Search Rankings with Advanced AI Tools
- Monitor Keyword Rankings with Digital Analytics
- Capture Feedback on Email or SMS Text Surveys
- Measure Patient Experience Across Digital Channels
- Send Professionally Created Surveys Automatically
- Convert Surveys into Reviews and Referrals
- Turn Feedback into Actionable Insights with Smart AI
Checkup
Local SEO Audit for Healthcare Practice
How Visible is Your Practice to New Patients Online?
Get a free Practice Checkup report emailed to you within minutes to see how easy or difficult it is for new patients to find you online. Evaluate your online business visibility for attracting new patients to your practice now.
Your Free Report Includes
Links and Website Authority
Your key website and SEO indicators.
Keyword Rankings
Your website's primary keyword rankings.
Local Business Listings
Accuracy report of all online business listings.
Reviews and Online Reputation
Overview of all reviews and online reputation.
Google Business Profile
Your Google Business profile audit optimization.
About
About Optiimus
Optiimus was founded by Sarkis Hakopdjanian, a business and marketing consultant and entrepreneur, who is also the founder of The Business Clinic.
Digital Marketing
Optiimus is a digital marketing technology platform engineered for Canadian dental, medical and healthcare practices. After spending 7 years refining the Optiimus technology platform and process with clients of The Business Clinic, Sarkis founded Optiimus to better serve dental, medical and healthcare practices across Canada.
Dental, Medical and Healthcare Practice Marketing Company
Supporting Dental, Medical and Healthcare Across Canada
Optiimus is a Canadian website design and digital marketing agency that supports dental, medical, and healthcare practices across Canada.
Dental, Medical and Healthcare Digital Marketing and Advertising
Want to Automate Your Growth?
Free your time to focus on treating your patients by automating your growth.
Learn
Frequently Asked Questions
What is Dental Website Design?
Dental website design refers to the process of creating a professional, user-friendly website specifically tailored for dental practices. It focuses on showcasing dental services, building patient trust, and enhancing online visibility through dental SEO optimization. Effective dental website design for dentists includes features like appointment scheduling, patient education content, responsive mobile design, and clear calls-to-action. A well-designed dental website helps attract new patients, improve patient engagement, and establish a credible online presence in the competitive dental industry. Optiimus provides the best dental website design for dentists in Canada.
What is Medical Website Design?
Medical website design for doctors refers to the specialized process of creating user-friendly, accessible, and visually appealing websites tailored for healthcare providers, clinics, and medical practices. It focuses on enhancing patient engagement, building trust, and improving online visibility through responsive design, clear navigation, and medical SEO for doctors. Effective medical website design includes features like online appointment scheduling, patient education content, PIPEDA compliance, and mobile responsiveness, ensuring a seamless and secure experience for patients seeking healthcare information and services online. Optiimus provides the best medical website design for doctors in Canada.
What is Healthcare Website Design?
Healthcare website design refers to the process of creating user-friendly, accessible, and visually appealing websites specifically tailored for healthcare providers and organizations. It focuses on delivering a patient-centric experience by incorporating intuitive navigation, mobile responsiveness, and clear calls-to-action. Effective healthcare website design enhances user engagement, builds trust, and improves online visibility through SEO optimization, helping patients easily find medical services, schedule appointments, and access vital health information. Optiimus provides the best healthcare website design in Canada.
What is Physiotherapy Website Design?
Physiotherapy website design refers to creating a professional, user-friendly, and SEO-optimized website tailored specifically for physiotherapy clinics and practitioners. It focuses on showcasing physiotherapy services, patient testimonials, and educational content to attract and engage potential patients. Key features include easy appointment scheduling, mobile responsiveness, and clear calls-to-action. An effective physiotherapy website design for physical therapists enhances online visibility, builds trust, and improves patient engagement, driving more traffic and conversions for physiotherapy practices. Optiimus provides the best physiotherapy website design for physical therapists in Canada.
What is Chiropractic Website Design?
Chiropractic website design focuses on creating a professional, user-friendly, and SEO-optimized website specifically for chiropractic clinics and practitioners. It highlights chiropractic services, patient testimonials, and educational content to attract and engage potential patients. Key features include easy online appointment scheduling, mobile responsiveness, and clear calls-to-action. An effective chiropractic website design enhances online visibility, builds patient trust, and drives more traffic and conversions for chiropractic practices, making it essential for successful chiropractic marketing. Optiimus provides the best chiropractic website design for chiropractors in Canada.
What is Therapy Website Design?
Therapy website design refers to creating a professional, user-friendly, and SEO-optimized website tailored specifically for therapy practices and mental health professionals. It focuses on showcasing therapy services, therapist credentials, patient testimonials, and educational content to attract and engage potential clients. Key features include easy online appointment booking, mobile responsiveness, clear calls-to-action, and privacy compliance. An effective therapy website design for psychologists and counsellors improves online visibility, builds trust, and drives more traffic and client conversions, making it essential for successful therapy marketing. Optiimus provides the best therapy website design for psychologists in Canada.
What is Optometry Website Design?
Optometry website design focuses on creating a professional, user-friendly, and SEO-optimized website tailored specifically for optometrists and eye care clinics. It highlights services such as eye exams, contact lens fittings, and vision correction, while showcasing patient testimonials and educational content about eye health. Key features include easy online appointment scheduling, mobile responsiveness, and clear calls-to-action. An effective optometry website design for eye doctors improves online visibility, builds patient trust, and drives more traffic and conversions for optometry practices. Optiimus provides the best optometry website design for eye doctors in Canada.
What is Veterinary Website Design?
Veterinary website design refers to the process of creating a professional, user-friendly, and SEO-optimized website specifically tailored for veterinary clinics and animal care providers. It focuses on showcasing veterinary services, pet health information, and client testimonials to attract and engage pet owners. Key features include easy online appointment scheduling, mobile responsiveness, clear calls-to-action, and educational content. Effective veterinary website design for animal hospitals improves online visibility, builds trust with pet owners, and drives more traffic and client conversions for veterinary practices. Optiimus provides the best veterinary website design for animal hospitals.
What is Dental Marketing?
Dental marketing refers to the targeted communication and promotional activities undertaken by dental practices to attract new patients, retain existing ones, and establish a strong brand presence within the healthcare industry. The best dental marketing encompasses a variety of strategies, including online and offline advertising, search engine optimization (SEO), social media engagement, content marketing, and reputation management, all aimed at increasing your dental clinic’s visibility and credibility. Optiimus provides the best dental marketing for dentists.
What is Medical Marketing?
Medical marketing refers to the strategies and techniques that health providers, medical practices, and hospitals use to attract and retain patients, enhance their reputation, and compete in the medical industry. The best medical spa marketing involves a combination of advertising, branding, communications, and digital strategies designed to meet the needs of patients and medical patients. Top medical marketing is essential for medical practices to effectively communicate their services, expertise, and values to the public and to differentiate themselves in a competitive market. Optiimus provides the best medical marketing for doctors in Canada.
What is Healthcare Marketing?
Healthcare marketing is the process of strategic communication and outreach to attract and retain patients. The best health marketing involves creating, communicating, and delivering health-related information and interventions using patient-centred and evidence-based strategies to protect and promote the health of patient populations. Optiimus provides the best healthcare marketing in Canada.
What is Physiotherapy Marketing?
Physiotherapy marketing focuses on promoting physiotherapy services to potential patients and referring professionals. The best physio marketing involves creating awareness and educating your patient audience about the benefits of physiotherapy, the range of services offered, and the expertise of your practitioners. Top physiotherapy marketing uses various channels and strategies to build a strong brand presence, attract new patients, and retain existing ones, ultimately contributing to the growth and success of your physiotherapy practice. Optiimus provides the best physiotherapy marketing for physical therapists in Canada.
What is Chiropractic Marketing?
Chiropractic marketing refers to the specific strategies and tactics used by chiropractic clinics and professionals to promote their services, attract new patients, and retain existing ones. The best chiro marketing includes a variety of marketing activities such as online advertising, content marketing, social media engagement, and community outreach, all tailored to highlight the benefits and unique value proposition of chiropractic care. Top chiropractic marketing involves educating the public about the importance of spinal health, the role of chiropractic treatments in overall wellness, and the specific services offered by your chiro clinic. Optiimus provides the best chiropractic marketing for chiropractors in Canada.
What is Therapy Marketing?
Therapy marketing refers to the specific strategies and tactics used by therapists, counsellors, and mental health professionals to promote their services and attract new clients. The best marketing for psychologists involves understanding the unique needs and preferences of potential clients, creating a strong brand presence, and communicating the value of therapy services through various channels. Top therapy marketing includes a combination of digital marketing techniques, such as search engine optimization (SEO), content marketing, social media engagement, and online reputation management, as well as traditional methods like networking, referrals, and community involvement. The goal is to build trust with potential clients, showcase expertise, and make it easier for those seeking therapy to find and choose the right practitioner for their needs. Optiimus provides the best therapy marketing for psychologists in Canada.
What is Optometry Marketing?
The best optometry marketing involves the use of various strategies and tactics to promote your optometry practice, attract new patients, and retain existing ones. This includes digital marketing techniques like search engine optimization (SEO), social media engagement, and pay-per-click (PPC) advertising. Additionally, optical marketing encompasses community involvement, such as participating in local events and charity work, to build trust and visibility. Top optometry marketing also focuses on enhancing patient experience through a mobile-friendly website, online scheduling options, and maintaining a positive online reputation through patient reviews and testimonials. Optiimus provides the best optometry marketing for eye doctors in Canada.
What is Veterinary Marketing?
Veterinary marketing refers to the specific strategies and practices used to promote veterinary services to pet owners and animal caretakers. The best vet marketing involves creating and implementing a marketing plan tailored to the unique needs of your veterinary practice, with the aim of attracting new clients, retaining existing ones, and enhancing the overall care provided to animals. Top veterinary marketing can include a variety of tactics such as digital advertising, social media engagement, community outreach, and educational content that informs pet owners about animal health and wellness. Optiimus provides the best veterinary marketing for animal hospitals in Canada.
What is Dental Advertising?
Dental advertising is a subset of dental marketing focused on creating and placing promotional content to attract new patients and inform the public about dental services. The best dental advertising involves various strategies, such as online dental ads, print media, billboards, and direct mail campaigns. The goal of top dental advertising is to increase the visibility of your dental practice and to communicate the unique value proposition of your dental services, ultimately leading to an expanded patient base and enhanced brand recognition. Optiimus provides the best dental advertising for dentists in Canada.
What is Medical Advertising?
Medical advertising is a specialized area of marketing that focuses on promoting medical services, products, and facilities to potential patients and healthcare consumers. The best medical advertising involves a variety of strategies and channels, including online and offline media, to communicate the benefits and features of your medical services and practice. The goal of top medical ads is to inform and persuade people to make informed decisions about their medical options, ultimately driving patient engagement and business growth for medical providers. Optiimus provides the best medical advertising for doctors in Canada.
What is Healthcare Advertising?
Healthcare advertising is a subset of healthcare marketing focused on creating and placing promotional messages in various media outlets to inform and persuade potential patients about healthcare services, treatments, and products. The best health advertising aims to increase the visibility of healthcare providers, medical practices, or health-related products to your target audience, encouraging patients to take specific actions, such as scheduling an appointment or purchasing your health-related products. Optiimus provides the best healthcare advertising in Canada.
What is Physiotherapy Advertising?
Physiotherapy advertising is a subset of marketing that specifically focuses on promoting physiotherapy services to the public and healthcare professionals. The best physio advertising involves the use of various communication channels and strategies to highlight the benefits of physiotherapy, showcase the expertise of practitioners, and inform potential patients about the treatments and services offered by your physiotherapy clinic. The goal of top physiotherapy advertising is to increase your clinic’s visibility, attract new patients, and build a reputable brand within the healthcare community. Optiimus provides the best physiotherapy advertising for physical therapists in Canada.
What is Chiropractic Advertising?
Chiropractic advertising is a subset of marketing specifically tailored to promote chiropractic services, which are focused on the diagnosis, treatment, and prevention of mechanical disorders of the musculoskeletal system, particularly the spine. The best chiro advertising efforts aim to educate the public about the benefits of chiropractic care, attract new patients, and retain existing ones by highlighting the unique value and expertise of chiropractic professionals. Top chiropractic advertising often includes a mix of digital and traditional marketing methods, such as online ads, social media campaigns, educational content, and community workshops, all designed to increase the visibility and credibility of chiropractic clinics. Optiimus provides the best chiropractic advertising for chiropractors.
What is Therapy Advertising?
Therapy advertising is the process of promoting therapeutic services to potential clients. The best advertising for psychologists involves creating awareness and showcasing the benefits of therapy through various advertising channels such as online ads, social media platforms, print media, and more. The aim of top therapy ads is to reach individuals who may need mental health services and to inform them about the availability and effectiveness of your services. The best therapy advertising is sensitive to the needs of potential clients and adheres to ethical standards and guidelines set by professional bodies. Optiimus provides the best therapy advertising for psychologists in Canada.
What is Optometry Advertising?
Optometry advertising involves promoting an optometry practice through various paid channels to attract new patients and retain existing ones. The best optometry advertising includes Google Ads, social media ads, display advertising, and other forms of paid media. The goal is to increase visibility, drive traffic to the practice’s website, and ultimately convert visitors into patients. Top optometry advertising often targets specific demographics, utilizes compelling visuals and messages, and tracks performance to optimize ad campaigns. Combining advertising with other marketing strategies can enhance overall effectiveness and practice growth. Optiimus provides the best optometry advertising for eye doctors in Canada.
What is Veterinary Advertising?
Veterinary advertising is a subset of marketing that specifically focuses on promoting veterinary services to pet owners and animal caregivers. The best vet advertising involves strategic communication and promotional activities designed to increase the visibility of your veterinary practice, inform potential clients about your services offered, and ultimately attract and retain a loyal client base. Top veterinary advertising includes a variety of channels, like online platforms, print media, billboards, and community events, all tailored to engage animal lovers and highlight the value and quality of care provided by your veterinary clinic. Optiimus provides the best veterinary advertising for animal hospitals in Canada.
